IIoT market size – finding out ‘who pays whom for what’

by Alan Griffiths
@cambashi_alan
LinkedIn

Although there is a lot of hype around the Internet of Things (IoT), a significant market will grow in this area, of importance to most ‘industrial’ consumers and software providers.

Current IoT market size estimates

Estimates of the total market size are enormous and vary wildly.  For example,

These figures are both from reputable research companies, so the likelihood is that they are ‘measuring different things’.  The IoT is so varied and complex that tight definitions are needed in order to measure and compare revenues. In short, we need to know ‘who pays whom for what?

To estimate this in detail, we need to know:

  • how the market works;
  • the segmentation that the market participants recognise.

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